Published Date: 7 July 2026
Last Updated Date: 7 July 2026
Effective Date: 7 July 2026
Welcome to Halo Platforms LLC (“Halo”, “we”, “us” or “our”), operator of the Halo AI platform. These Terms of Service (the “Terms”) govern your access to and use of Halo’s website, platform, and services (collectively, the “Platform” or “Service”). By signing up, accessing, or using the Platform, you agree to these Terms, which form a binding legal agreement between you and Halo. If you do not agree with any part of the Terms, please do not use the Platform. These Terms may be updated by Halo in accordance with Section 23.
By using the Platform on behalf of a company or other entity, you represent that you have the authority to bind that entity to these Terms. In such a case, “you” refers to the entity.
In these Terms: “User” or “you” refers to any person or entity using the Platform, including Creators (influencers/content creators) and Brands (businesses, advertisers, and their agencies). “Collaboration” refers to any engagement, campaign, or agreement between a Brand and a Creator facilitated through the Platform, whether paid in cash or in the form of barter (goods/services). “Creator Content” and “Brand Content” have the meanings given in Section 7. “Campaign-specific terms” means the deliverables, usage rights, and other terms disclosed in a campaign brief, campaign order, statement of work, Order Form, or other written campaign document before a Creator accepts the relevant campaign.
These Terms are the general Terms of Service governing all use of the Platform. Certain Users are also subject to role-specific terms. Creators are additionally subject to the Halo Creator Terms of Service (the “Creator Terms”), which govern the relationship between Halo and Creators. Brands are additionally subject to the Halo Brand Terms and Conditions, together with any Order Form (the “Brand Terms”), which govern the relationship between Halo and Brands. These Terms, the Creator Terms, and the Brand Terms are intended to be read together as a consistent framework.
In the event of a conflict: (a) as between Halo and a Creator, the Creator Terms govern the Halo–Creator relationship; (b) as between Halo and a Brand, the Brand Terms and the applicable Order Form govern the Halo–Brand relationship; (c) campaign-specific terms that are clearly disclosed and accepted before campaign acceptance prevail for that campaign only, and only to the extent expressly stated; and (d) these Terms govern all other matters and any User, subject, or scenario not addressed by the role-specific or campaign-specific terms.
Minimum Age. You must be at least 18 years old, or the age of legal majority in your jurisdiction if higher, to register an account or use the Platform. Halo is not intended for minors. Certain jurisdictions may impose additional age, licensing or eligibility requirements for influencer, Brand, promotional or commercial activities. We reserve the right to refuse access to any person who does not meet the applicable age, eligibility or legal-capacity requirements.
Account Registration. To access most features of the Platform, you must create an account by providing accurate, up-to-date information, including your name, contact details, location, and, for Creators, your social media handle(s). You agree to provide complete and correct registration information and keep it updated; not to create an account for someone else or use another person’s account without permission; and to maintain the confidentiality of your login credentials. You are responsible for all activities that occur under your account and must notify us immediately in accordance with Section 25 if you suspect any unauthorized access.
Single Account; Verification. You will not create multiple accounts for the same role, whether Creator or Brand, or impersonate any person or entity. Halo may require verification of your identity and eligibility, including email or phone verification, official identification, business verification, licence, permit or other supporting information, as a condition of account activation or continued use.
Account Profiles. Creators and Brands may be required to set up profile information. Creator profiles may include metrics, such as followers, engagement rates and content examples; Brand profiles may include company information and campaign preferences. You consent to Halo displaying your profile information to other Users as relevant to the Service.
Entity Users. If you register on behalf of a business or other legal entity, you must ensure you have authority to do so. That entity will be bound by these Terms, and you personally confirm that you have the legal authority to agree to these Terms on its behalf.
Halo provides an AI-powered influencer marketing Platform designed to connect Brands with Creators for promotional collaborations. Through the Platform, Creators can discover and apply to collaboration opportunities, receive barter or paid offers, and manage the collaboration process; and Brands can launch campaigns, receive applications, use Halo’s AI recommendations to help vet and select Creators, and manage content approvals and performance tracking. The Platform may include features such as AI-driven creator analysis (for example, brand-safety and suitability scoring), automated campaign brief generation, communication tools, content review workflows, and real-time analytics.
Platform as Intermediary Only. Halo is a technology platform and marketplace facilitator only. We are not a party to any contract, collaboration, or transaction formed between a Brand and a Creator through the Platform, even where we provide tools (such as escrow payments, content review workflows, brand-safety scoring, or AI-generated briefs) that support that contract. Any arrangements (including delivery of goods/services in barter, content creation, and payment of compensation) are made by and between the Brand and the Creator.
Platform Neutrality; No Endorsement. Halo does not endorse, verify, warrant, or guarantee the performance, quality, legality, safety, suitability, conduct, content, deliverables, commercial outcomes, audience engagement, or results of any User, content, campaign, collaboration, product, service, or transaction facilitated by the Platform. Any matching, scoring, recommendation, ranking, vetting, content review, brand-safety assessment, or AI-generated output provided by Halo is for informational and platform-support purposes only and must not be treated as an endorsement, guarantee, certification, legal approval, or due diligence confirmation by Halo. Users remain solely responsible for their own due diligence, contracting, performance, compliance, and the outcome of any collaboration.
No Employment or Agency. Using the Platform does not create an employment, agency, joint venture, or partnership relationship between Halo and any User. Creators act as independent contractors to Brands, not as employees of Halo. Halo does not direct or control Creators’ work; any content guidelines are provided by the Brand (or suggested by Halo’s AI based on the Brand’s input), and the Creator retains discretion in how to create authentic content that meets those guidelines.
No Duty to Monitor. Halo may, but is not required to, review, moderate, remove, restrict, suspend, or investigate Users, campaigns, content, communications, or transactions. Any action or inaction by Halo in relation to moderation, brand safety, compliance, payments, or disputes does not create any duty, warranty, assumption of liability, or obligation to continue monitoring. We do not pre-screen Users or content beyond our automated AI analysis and moderation policies, and Users are solely responsible for their interactions with each other.
Code of Conduct. Users must use the Platform in a lawful, respectful, honest, professional, and commercially fair manner at all times. This includes lawful behaviour, respectful communication, accurate representation, fair commercial practices, timely performance of agreed obligations, non-fraudulent conduct, and protection of Platform integrity. Halo may suspend, restrict, remove, or terminate any User, account, campaign, content, communication, or Collaboration where Halo reasonably considers that a User has acted contrary to the Code of Conduct or in a manner that may harm Halo, other Users, the Platform, or marketplace trust.
Good Faith Commercial Conduct. Users must act in good faith in all commercial dealings on or through the Platform, including honoring agreed campaign terms, making timely payments, delivering agreed products, services, content, approvals, or compensation, providing accurate information, and communicating honestly.
As a Creator, you retain ownership of the original photos, videos, captions, likeness, voice, handle, name, and other materials you create for a collaboration (“Creator Content”). Nothing in these Terms transfers ownership of Creator Content to Halo or any Brand by default.
Licence to Halo. By accepting a campaign, you grant Halo a licence to host, process, display, share, use, and sublicense the Creator Content to the relevant Brand and its authorised affiliates, agencies, media partners, platforms, and service providers, for the purposes of operating the Platform, facilitating the campaign, and enabling the Brand to use the Creator Content within the rights accepted by you for that campaign. The precise scope, exclusivity, and duration of the rights Halo holds and may sublicense are as further set out in the Creator Terms and the applicable campaign-specific terms.
Halo’s Responsibility to Procure Rights. Halo is responsible for procuring from Creators the usage rights reasonably necessary to support the Brand’s permitted use of Creator Content and will sublicense those rights to the Brand accordingly. Any expanded rights, including award submissions, presentations, industry awards, festival submissions or other additional uses, must be expressly stated in the campaign-specific terms disclosed to and accepted by the Creator before Campaign acceptance. An Order Form or other agreement between Halo and a Brand shall not expand the Creator’s grant unless the relevant additional rights were also disclosed to and accepted by the Creator.
Non-Exclusive Brand Sublicence (Default). Unless the applicable campaign-specific terms or Order Form expressly state otherwise, Halo may sublicense to the relevant Brand a non-exclusive, worldwide, royalty-free licence to use the final approved Creator Content solely for organic and paid social media, subject to the agreed usage period, territory, platforms and other usage limitations.
Any additional use, including PR, presentations, case studies, award submissions, websites, e-commerce, email/CRM, retail, whitelisting, boosting, dark posting or other media or purposes, must be expressly stated in the applicable campaign-specific terms or Order Form disclosed to and accepted by the Creator before Campaign acceptance.
Exclusive Brand Sublicence (only if stated). Where the campaign-specific terms state that exclusive rights are required, the licence includes the right for Halo to sublicense to the Brand an exclusive licence to use the final approved Creator Content only within the scope stated in the campaign-specific terms (including the specified brand/category, territory, media channels, duration, exclusivity, and purpose). Exclusivity does not transfer ownership and does not restrict the Creator’s general name, image, likeness, personality, or ability to work with non-conflicting brands unless expressly stated in the campaign-specific terms.
Extended and Perpetual Media. Use of Creator Content in television, cinema, print, out-of-home, packaging, product labelling, merchandising, resale, or any perpetual/buy-out usage must be expressly stated in the campaign-specific terms accepted by the Creator. Where such usage is included, the agreed campaign compensation is deemed to include such usage unless the campaign-specific terms state that additional compensation is payable. No ownership transfer occurs unless expressly agreed in a separate written assignment signed by the Creator.
As a Brand, you retain ownership of all logos, trademarks, product images, and marketing materials you upload or provide through the Platform (“Brand Content”). You grant Halo and any Creator you collaborate with a limited, royalty-free, non-exclusive licence to use your Brand Content solely for the purpose of creating and publishing content under the collaboration. The Creator will not use your Brand Content outside the scope of the collaboration without your explicit consent.
You grant Halo a licence to use content you provide on your profile or through communications on the Platform for the purpose of operating and promoting the Service (for example, displaying your profile picture, bio, statistics, or past collaboration examples to other Users). If you provide feedback or suggestions to Halo, we may use them without obligation to you. All such usage is subject to our Privacy Policy.
You represent and warrant that any content you post or use on the Platform (including Creator Content and Brand Content) does not infringe any third party’s intellectual property or proprietary rights. Creators must only upload content they have created or have permission to use; Brands must only upload materials they own or are authorized to use. Halo is not liable for intellectual property violations by Users (see Section 20), but may remove or disable content upon a valid takedown notice under applicable law, and repeat infringers may have their accounts terminated.
Creator IP Warranty and Pass-Through. Creators represent and warrant that Creator Content submitted for a campaign is original or properly licensed and does not infringe any third-party intellectual property, moral, privacy, publicity, or image rights, and must not include third-party music, footage, images, artwork, logos, trademarks, AI-generated material, locations, persons, or other protected materials without all necessary rights, licences, permissions, and releases. Creators are responsible for third-party claims arising from breach of this warranty. However, Creators are not responsible for claims arising from Brand Content, Brand instructions, Brand-provided claims, Brand edits, Brand misuse of Creator Content outside the agreed usage rights, or any modification made by Halo or the Brand after Creator submission without the Creator’s approval.
All rights, title, and interest in and to the Platform and Halo’s own content and technology (including our software, algorithms and AI systems, databases, website design, logos, trademarks, and marketing materials) are and remain the exclusive property of Halo and its licensors, protected by applicable intellectual property laws. Halo grants you a limited, revocable, non-exclusive, non-transferable licence to use the Platform and our content solely to participate in the Halo marketplace in accordance with these Terms. You may not use Halo’s name, logos, trademarks, or materials outside the Platform without our prior written consent, and you may not copy, distribute, modify, create derivative works of, reverse engineer, or decompile any part of the Platform except as permitted by law.
Halo does not pre-approve all content but reserves the right to monitor and review any content submitted to or through the Platform, and to remove, restrict, or disable access to any content that we believe violates these Terms or applicable law, or upon receipt of a complaint or notice of alleged infringement. Where feasible, we will inform you of the reason and may provide an opportunity to appeal or correct the issue, but we are not obligated to restore content removed for cause.
The Platform supports both barter collaborations (Creators rewarded with free products or services) and paid collaborations (Creators receive monetary payment). For Brands, payment obligations to Halo (including wallet funding, subscription fees, Creator Incentive funding, and invoicing) are governed by the Brand Terms and the applicable Order Form; the following terms apply to the financial aspects of collaborations generally.
For barter collaborations, the Brand must clearly state the nature and approximate value of the offered reward in the campaign offer, and must deliver the promised item or service promptly after the Creator fulfils their content obligations. Brands must not impose hidden redemption conditions that were not disclosed upfront. Halo is not a guarantor of the quality or condition of barter goods/services, but will assist in communications if a Creator did not receive what was promised. Both parties are expected to act in good faith.
All transactions are processed in the currency stated at the time of campaign agreement. Halo is not responsible for currency conversion differences or bank fees charged by your own payment provider. You must provide accurate payout information and keep it updated; Halo is not responsible for payments sent to a wrong account due to incorrect details you provided.
All payments for collaborations initiated on or through Halo must be made through Halo’s payment system. You agree not to negotiate separate payments outside the Platform to avoid fees or Halo’s oversight. If Halo discovers circumvention attempts, we reserve the right to charge the fees that would have been due and/or suspend or terminate the involved accounts. Legitimate off-platform arrangements require Halo’s prior written permission (see Section 18).
Each User is responsible for complying with any tax laws applicable to their use of the Platform and any earnings or payments. Halo does not provide tax advice.
Halo’s Role in Taxes. Halo may deduct or withhold taxes from payouts where required by law, and may request tax-related information (such as a W-9 or tax ID). Failure to provide required tax information may result in withholding of payouts until provided, or suspension. Halo will collect and remit taxes on its own service fees where required by law, indicated on billing statements.
Independence and Taxes. Creators are independent contractors, not employees of Halo or the Brand, and are responsible for all their own tax filings and payments. Brands are not responsible for withholding employee taxes for Creators.
Halo reserves the right to conduct identity verification, business verification, beneficial ownership checks, payment verification, sanctions screening, and other compliance checks in connection with any User account, campaign, Collaboration, payment, payout, refund, or transaction.
Halo may request documents or information at any time, including government-issued identification, business registration documents, trade licenses, tax information, bank account details, source-of-funds information, beneficial ownership information, or any other information reasonably required for compliance with applicable anti-money laundering, counter-terrorism financing, sanctions, fraud prevention, payment processing, banking, or regulatory requirements.
Halo may monitor, delay, restrict, suspend, freeze, cancel, reverse, or refuse any account, campaign, Collaboration, payment, payout, refund, or transaction where Halo reasonably suspects unlawful, suspicious, fraudulent, sanctioned, restricted, or non-compliant activity, and may suspend or terminate accounts, restrict access, withhold payouts to the extent permitted by law, or report activity to relevant authorities, banks, payment processors, regulators, or law enforcement where required or permitted by law. Halo shall not be liable for any loss, delay, non-payment, cancellation, suspension, restriction, or other consequence arising from good-faith compliance checks, payment processor or banking requirements, sanctions screening, AML/KYC reviews, or legal obligations.
By using Halo, you agree not to engage in any of the following prohibited activities:
Platform-Specific Rules. We may publish additional community guidelines or brand-safety standards from time to time. Once published, these are incorporated by reference into these Terms.
Reporting Misconduct. If you encounter a User violating these rules, please report it via our tools or support. Please report honestly — false or malicious reporting is also against our policies.
Platform Enforcement and Brand Safety. Halo may, at its sole discretion, remove, restrict, suspend, deprioritise, disable, or refuse to display any content, campaign, Collaboration, account, profile, message, offer, application, review, rating, or User that Halo reasonably considers to pose reputational, regulatory, legal, operational, safety, fraud, sanctions, cultural, community, or brand-safety risks, whether identified through automated tools, AI systems, manual review, third-party reports, User complaints, payment processor alerts, regulator notices, or Halo’s own assessment. Halo is not required to provide prior notice where immediate action is necessary to protect Users, the Platform, Halo’s reputation, or legal compliance. We have no tolerance for objectionable content or abusive behavior: we may remove or restrict any Content that violates these Terms or that we reasonably find objectionable, and may suspend or terminate responsible accounts, without prior notice.
Your use of the Platform is governed by our Privacy Policy, which explains how we collect, use, and share your personal data. By using Halo, you consent to such processing consistent with applicable data protection laws. Key points: we may monitor communications on the Platform for safety, moderation, and support (with automated systems scanning for red flags); you should share personal information with other Users only as needed for a collaboration; your data may be transferred to and stored in countries outside your own, with appropriate safeguards; we retain content and communications as needed to provide the Service and as required by law; and you may have legal rights regarding your personal data depending on your location. We never sell your personal data to third parties for marketing without consent.
AI and Data Use. Halo may use AI-assisted and automated tools to convert Brand Briefs into Creator Briefs, match Creators to campaigns, conduct initial compliance reviews, generate reporting and analytics, and support fraud prevention, compliance, and platform operations. Halo uses User and campaign data solely for the internal purpose of operating and providing the Service, including matching Creators to campaigns, and will not use your personal data or Creator Content to train general or foundational AI models unless separately disclosed and agreed in writing and permitted by applicable law. Halo’s AI tools operate on approved (green-listed) platforms only.
Brands and Creators may share non-public information with each other or with Halo. All Users agree to keep confidential any information that is labeled confidential or that would reasonably be understood as confidential given the nature of the disclosure, including campaign briefs, unreleased product details, pricing, Creator compensation rates, and platform data.
Obligations and Duration. Confidential Information must not be disclosed to any third party without the prior written consent of the disclosing party, and must be used only for the intended collaboration or purpose. These obligations apply during use of the Platform and for a period of two (2) years following termination or expiration, except that information constituting a trade secret remains protected for as long as it qualifies as a trade secret under applicable law.
Exceptions. Confidentiality obligations do not apply to information that: (a) is or becomes public through no breach of these Terms; (b) is lawfully received from a third party without breach of any confidentiality obligation; (c) was independently developed without use of or reference to the Confidential Information; or (d) is required to be disclosed by law or court order (in which case, if legally permitted, the receiving party will notify the affected party so it can seek to limit disclosure).
NDAs. Halo may offer tools such as “private” message marking or NDA templates. Even without a separate NDA, the above obligations apply. Where Users sign a separate NDA through the Platform, that NDA further governs their obligations and may supersede this Section in case of conflict.
Halo operates across multiple jurisdictions and requires all Users to comply with the laws, regulations, licensing requirements, permit requirements, advertising rules, disclosure obligations, platform rules, industry guidance, tax obligations and other legal requirements that apply to their use of the Platform, campaign participation, content creation, publication, promotion, endorsements, paid partnerships, commercial activities and related conduct in each jurisdiction in which they operate, target audiences, publish content, receive benefits or provide services.
Users are solely responsible for obtaining, maintaining, renewing and complying with all licences, permits, registrations, approvals, consents, disclosures, filings and other authorisations required under applicable law. Users must ensure that all content, statements, claims, endorsements, tags, labels, hashtags, paid partnership notices, sponsored content disclosures and other campaign-related activities are accurate, not misleading, properly substantiated where required, and compliant with all applicable legal, regulatory, platform and industry requirements.
As set out in the Brand Terms and Creator Terms, Creators self-declare their licensing, permit and eligibility status during onboarding and campaign participation. Halo may surface this information to Brands for campaign selection, compliance, audit, reporting and risk assessment purposes, but Halo does not independently verify, certify or guarantee any Creator’s licensing, permit, disclosure or regulatory compliance unless expressly required by applicable law.
The decision to engage, approve or continue working with any Creator is a business decision made solely by the relevant Brand. Each Brand is responsible for its own assessment of, and compliance with, all laws applicable to its selection and engagement of Creators, campaign structure, advertising claims, regulated-industry requirements, disclosures, content usage and target territories.
Halo may request information, confirmations or supporting documents to verify compliance, licensing, permit, disclosure, eligibility or legal status. Halo may suspend, restrict, remove, reject or take other action in relation to any account, campaign participation, content, payment or access to the Platform where Halo reasonably believes that a User has failed to comply with applicable law, licensing or disclosure requirements, platform rules, campaign requirements or these Terms, or where the User’s conduct creates legal, regulatory, reputational, commercial, Brand safety or platform risk for Halo or any Brand.
Halo does not provide legal advice. Each User is responsible for staying informed about and complying with the laws and requirements applicable to that User’s activities, content, campaigns and jurisdictions. Any mandatory local law that applies to a User will prevail to the extent required by law.
Term. These Terms are effective from the moment you accept them (by registering or using the Platform) and remain in effect until terminated by you or by us. Each individual Collaboration may have its own defined term, but your overall agreement to these Terms continues across collaborations until ended.
Your Right to Terminate. You may close your account at any time by contacting support (or using any self-service closure function). If you have active collaborations, you should complete or formally cancel them first. If you terminate while having incomplete obligations, Halo reserves the right to hold you accountable for those obligations despite account closure.
When Halo terminates an account, we will endeavor to notify you of the reason and effective date unless legal reasons prevent it or we cannot reach you. We are not liable for losses arising from account termination beyond any rights to due payments. A Creator with a balance due for completed collaborations will typically still be paid, unless terminated for cause involving dishonest or fraudulent conduct causing damages, in which case we may offset or withhold funds to address those damages. A Brand with ongoing campaigns may have those campaigns cancelled and unused funds refunded, depending on the circumstances and subject to the Brand Terms.
Effect of Termination. Upon termination you must stop using the Platform and cease representing that you are a Halo user. Licences you granted to Halo for platform marketing end, except that content previously shared in a collaboration and any surviving usage rights, sublicences, indemnities, confidentiality obligations, non-circumvention obligations (for the stated period), limitations of liability, dispute resolution, and other provisions that by their nature should survive will survive. Any outstanding obligations between Users remain; termination of your Halo account does not automatically terminate a separate contract you formed with another User.
Reinstatement. If your account was suspended or limited, you may request reinstatement and we may require evidence of compliance or remediation. Reinstatement is at Halo’s discretion and is not guaranteed.
Direct Communication. In most cases, the fastest way to resolve a misunderstanding is for the Brand and Creator to communicate openly through the Platform’s messaging system, politely and professionally.
Halo Mediation. If direct talks stall, you may ask Halo’s support team to mediate by reviewing the communications and original agreement terms and proposing a fair solution. Halo’s mediation is informal and not legal arbitration or judgment; you are free to accept or reject our suggestions, but Halo retains the ability to make certain decisions regarding fund releases where the evidence strongly favors one side (see Section 8).
User Ratings/Reviews. Where the Platform allows Users to rate or review each other, we encourage honesty and prohibit using reviews as blackmail or retaliation. Halo may remove obviously unfair or abusive reviews.
No Chargebacks Without Cause. Brands agree not to initiate chargebacks or payment reversals for services rendered without first attempting to resolve through Halo. An unjustified chargeback is a violation of these Terms; we will contest it and it may result in termination of the Brand’s account.
Legal Disputes Between Users. Halo is not responsible for resolving legal disputes between Users. Serious disputes that cannot be resolved through mediation may need to be resolved by the parties through legal means. You agree not to involve Halo in litigation for disputes you have with another User, and both parties indemnify Halo from claims arising out of their dispute (see Section 20). We may, at our discretion, provide records to assist (if ordered by a court or with both parties’ consent).
Disputes with Third-Party Service Providers. Disputes with third-party services (such as a payment processor or shipping company) should be directed to those providers. Halo will try to help where we can but cannot control third parties.
Halo provides the Platform and all services “as is” and “as available”, without any warranties of any kind, express or implied. To the fullest extent permitted by law, we disclaim all warranties, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and any warranties arising out of course of dealing or usage of trade. We do not warrant that the Platform will meet your requirements, be uninterrupted, error-free, or secure, or that we will match you with the ideal Brand or Creator. We do not guarantee any outcomes from collaborations, and any analytics, scores, or recommendations are tools for your consideration, not guaranteed assurances. We make no warranty as to the quality or legality of any content produced by Creators or any products/services offered by Brands, and do not endorse any User or collaboration.
AI Outputs; Non-Reliance. Halo’s features include AI-powered tools (creator vetting, matching, content analysis, brief generation, brand-safety analysis, analytics, and reports). You acknowledge that AI technologies have limitations and can be inaccurate, incomplete, outdated, biased, or unsuitable for a particular purpose. Any AI-generated output is provided for informational and decision-support purposes only, and you must not rely solely on it for commercial, legal, regulatory, compliance, financial, reputational, or campaign-related decisions. Each User remains solely responsible for independently reviewing and verifying any AI output and for all decisions, actions, contracts, campaigns, content, payments, and compliance obligations arising from its use of the Platform.
No Creation of Duty. We do not assume a duty to vet Users or content, and we make no promise that the Platform will be safe or that we will prevent all inappropriate behavior. Exercise caution and common sense when interacting with others online and offline; for example, if you meet in person for a campaign event, we do not provide a warranty of your safety — take the normal precautions you would independently.
Some jurisdictions do not allow the exclusion of certain warranties, so some of the above may not fully apply to you; in such cases, our warranties are limited to the minimum extent permitted by applicable law.
For the purposes of this Section: “Introduced Party” means any Brand, Creator, client, advertiser, agency, influencer, or other user introduced, discovered, matched, contacted, identified, or made known to another User through Halo, the Platform, a campaign, campaign brief, collaboration, communication, recommendation, report, or any other Halo-facilitated process, whether directly or indirectly. “Services” means any influencer marketing, promotional, advertising, content creation, social media, brand collaboration, campaign, or related services of the type facilitated by Halo. “Restricted Period” means the period during which the User uses the Platform and, in respect of each Introduced Party, for twelve (12) months following any introduction, communication, campaign invitation, offer, collaboration, engagement, or transaction initiated, discovered, facilitated, matched, recommended, or made known through Halo. Halo may extend this period up to eighteen (18) months where stated in the applicable campaign terms or separately agreed in writing.
During the Restricted Period, each User agrees not to bypass, avoid, or circumvent Halo in relation to any Introduced Party. Without Halo’s prior written consent, each User shall not, directly or indirectly: (a) enter into, negotiate, solicit, accept, arrange, or participate in any agreement for the provision of Services with an Introduced Party other than through Halo; (b) bypass, avoid, or circumvent Halo in relation to any campaign, collaboration, engagement, transaction, renewal, extension, or variation involving an Introduced Party; (c) move, attempt to move, or encourage any communication, negotiation, arrangement, campaign, transaction, or payment with an Introduced Party outside the Platform; (d) take any action intended to avoid, reduce, delay, or eliminate any fees, commissions, or other amounts payable to Halo; or (e) use information obtained through Halo to establish or continue an off-platform commercial relationship with an Introduced Party.
These restrictions apply whether dealings are direct or indirect, including through affiliates, group companies, employees, officers, directors, agents, representatives, contractors, agencies, or intermediaries. Unless otherwise agreed by Halo in writing, all communications, negotiations, campaign arrangements, approvals, payments, and transactions between a Brand and Creator introduced through Halo must be conducted exclusively through the Platform during the Restricted Period.
No Indirect Damages. To the maximum extent permitted by law, Halo and its affiliates, officers, employees, agents, partners, and licensors will not be liable to you for any indirect, incidental, special, consequential, or punitive damages, including lost profits, lost opportunities, business interruption, loss of goodwill, or data loss, arising out of or relating to your access to or use of (or inability to use) the Platform, any conduct or content of any User or third party, or any content obtained through the Platform even if advised of the possibility of such damages.
Creator Liability Cap . Unless a campaign-specific liability override is clearly disclosed to and accepted by the Creator before campaign acceptance, the Creator’s total aggregate liability to Halo, the relevant Brand and their authorised representatives in connection with a specific campaign, including liability arising from indemnity, Creator Content, IP infringement, licensing, usage rights or third-party claims, shall not exceed the total cash compensation payable to the Creator plus the stated monetary value of any products, services or other benefits provided for that campaign.
This cap does not apply to fraud or fraudulent misrepresentation, wilful misconduct, intentional infringement of third-party rights, or any liability that cannot lawfully be limited or excluded. Any higher or uncapped liability must be expressly stated in the applicable campaign-specific terms disclosed to and accepted by the Creator before campaign acceptance.
Halo Liability Cap. To the fullest extent permitted by law, Halo’s total cumulative liability to any User for any claims arising out of or relating to these Terms, the Platform, any Collaboration, or the use of Halo’s services shall not exceed the greater of: (i) the total amount of fees actually paid by that User to Halo in the twelve (12) months preceding the event giving rise to the claim; or (ii) USD $100 (or the equivalent in local currency), unless otherwise agreed in a separate written agreement. Halo shall not be liable for Brand-funded amounts, third-party payment processor amounts, or pass-through payments not retained by Halo as its own fees.
Exceptions. We do not limit or exclude liability for gross negligence, wilful misconduct, or fraud on our part, for death or personal injury caused by our negligence, or any other liability that cannot be excluded by law. Some jurisdictions do not allow the exclusion or limitation of incidental or consequential damages, so the above may not fully apply to you; in such jurisdictions, our liability is limited to the greatest extent permitted by law.
User Liability. Except for the Creator Liability Cap above, this Section principally governs Halo’s liability. Any other liability between Users shall be determined by the applicable agreements between them, including any campaign-specific terms, and applicable law.
You acknowledge that the above disclaimers and limitations of liability are agreed allocations of risk forming part of the consideration for Halo’s services, and that without them the fees (or free access) offered would be different.
You agree to indemnify, defend, and hold harmless Halo and its affiliates, and each of their respective officers, directors, employees, and agents (the “Halo Parties”) from and against any and all claims, liabilities, damages, losses, and expenses (including reasonable attorneys’ fees and costs) arising out of or connected with any third-party claims or legal actions relating to:
Procedure. We will provide prompt notice of a claim for which we seek indemnification. You will assume the defense with counsel reasonably satisfactory to us, and we may participate with our own counsel at our expense. No settlement that admits fault of a Halo Party or imposes obligations on us may be made without our prior written consent. This indemnity survives termination.
Liability Cap and IP Pass-Through. The indemnity obligations in this Section, including those relating to Creator Content, IP infringement, content usage, licensing, and third-party claims, are subject to the applicable limitation of liability set out in these Terms, unless a campaign-specific liability override is clearly disclosed to and accepted by the Creator before the Creator accepts the campaign.
Campaign-Level Liability Overrides. Halo may agree with a Brand that certain campaign-specific liability obligations (including higher liability caps or additional IP/content responsibilities) apply to a campaign. Such obligations apply to a Creator only if clearly disclosed in the campaign-specific terms before the Creator accepts, and must identify the specific liability being increased or passed through, the applicable cap or uncapped exposure, the claims covered, and the relevant usage rights. General acceptance of these Terms does not by itself constitute acceptance of uncapped or enhanced campaign-specific liability.
The governing law and dispute resolution forum may depend on your location. These Terms are intended to be consistent with the governing-law framework of the Creator Terms and the Brand Terms; where you have entered into role-specific terms or an Order Form specifying a Halo contracting entity, the governing law and forum specified there apply to that relationship.
Where mandatory provisions of your local law (especially consumer-protection law) apply for your benefit, those provisions prevail to the extent of any direct conflict for that specific issue.
Arbitration. Except where prohibited by applicable law, any dispute, claim, or controversy between a User and Halo arising out of or relating to these Terms, the Platform, or the User’s use of the Platform shall be resolved by final and binding arbitration rather than in court. Halo may designate, in its discretion, the seat, venue, forum, arbitral institution and procedural rules for the arbitration in any jurisdiction where Halo is established, incorporated, registered, operational or otherwise conducting business, including, as applicable, the United States, the United Arab Emirates or the Kingdom of Saudi Arabia. The arbitration shall be conducted in English unless Halo determines otherwise or applicable law requires otherwise. The governing law applicable to the dispute shall be determined in accordance with Section 21, unless the applicable arbitration forum requires otherwise. Either party may bring an individual claim in small claims court where permitted, and either party may seek interim, injunctive, or equitable relief from any court of competent jurisdiction to prevent or stop fraud, security breaches, misuse of the Platform, breach of confidentiality, breach of non-circumvention obligations, or infringement of intellectual property rights.
Class Action Waiver. To the fullest extent permitted by law, disputes must be brought only on an individual basis, and not as a class, collective, representative, or private attorney general action. The arbitrator may not consolidate claims or preside over any class or representative proceeding.
Halo may update or modify these Terms from time to time (for example, due to changes in our services or business model, new features, changes in law, or to clarify provisions). Each version will identify the Published Date, Last Updated Date, and Effective Date at the top of the document. When we make changes, we will notify Users by posting the updated Terms with a new Last Updated date and/or by sending an email or in-platform notification.
Where we make material changes, we will provide at least fourteen (14) days’ prior notice before the updated Terms take effect, unless a shorter period is required by applicable law, regulation, platform rule, security requirement, payment processor requirement, or other urgent legal or operational reason. Your continued use of the Platform after the Effective Date constitutes acceptance of the revised Terms. If you do not agree, you must stop using the Platform and may terminate your account before the updated Terms take effect. Non-material, administrative, technical, or legal-compliance updates may be made immediately, with the Published and/or Last Updated Date updated accordingly. If you and Halo have separately negotiated a written amendment or addendum (for example, a custom enterprise agreement or Order Form), that amendment may override some provisions herein for that party.
Entire Agreement. These Terms, together with the Creator Terms, the Brand Terms and any Order Form (as applicable to you), the Privacy Policy, and any additional guidelines or campaign-specific terms provided within the Platform, constitute the entire agreement between you and Halo regarding the Platform and supersede all prior agreements relating to the subject matter.
No Waiver. Our failure to enforce a provision is not a waiver of our right to do so later. Any waiver must be in writing and signed by an authorized representative of Halo.
Severability. If any provision is held invalid, illegal, or unenforceable, it will be enforced to the maximum extent permissible or narrowed, and the remaining provisions remain in full force and effect.
Assignment. You may not assign or transfer these Terms without our prior written consent. Halo may freely assign or transfer these Terms as part of a corporate restructuring, merger, acquisition, sale of assets, or by operation of law.
Relationship. Nothing in these Terms creates any agency, partnership, joint venture, or employment relationship between you and Halo. Creators and Brands are independent third parties with respect to Halo.
Third-Party Services. The Platform may link to or integrate third-party websites or services (such as social media platforms, payment processors, or analytics tools), whose terms govern your use of them. We are not responsible for their content or practices, or for issues stemming from external components beyond our control.
Force Majeure. Halo is not liable for any delay or failure to perform resulting from causes outside its reasonable control, such as natural disasters, acts of government, war, terrorism, riots, labor strikes, internet or power outages, pandemics, or other force majeure events. We will try to mitigate and resume service as soon as feasible.
Notices. Halo may send you notices through the Platform (for example, the notification center), via email to the address associated with your account, or by other reasonable means. You are responsible for keeping your contact information up to date. Notices to Halo must be sent to the contact details in Section 25 or as otherwise stated in an official communication channel.
Language. These Terms are written in English. Any translations are for convenience only; in case of conflict, the English version prevails.
Headings. Section titles and headings are for convenience only and have no legal or contractual effect.
If you have any questions or concerns about these Terms or the Platform, you can contact us at:
Halo Platforms LLC
Address: 1007 N Orange St, Wilmington, DE, 19801, USA
Email / Support: legal@halo.live
By clicking “I Agree” or by accessing or using the Platform, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service.
Halo Platforms LLC
1007 N Orange St, Wilmington, DE, 19801, USA